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The Finest? What? What`s The Finest?
The Finest is a unique radio format blending an outstanding variety of Smooth R&B and Classic Slow Jams, fun Old School and the best contemporary sounds-- all favorites chosen by adults 25-54. L.A.-based PD/consultant Mike Marino begins with the formula that launched KHHT Los Angeles into the Top 10 with adults, and Top 5 with women. Mike has created a product that will attract disenfranchised radio listeners searching for the songs they grew up with, combined with the very best sounds of today. ** Early believers are KJHM Denver and KMRJ Palm Springs (which debuted at # 1 Adults 25-54)!

Why would listeners choose The Finest over stations currently on the radio dial?
It`s the secret sauce. The superb blend of contemporary R&B sounds from the 90s and 2000`s with classics from back in the day is unmatched-- and missing on the radio.

What artists can be heard on The Finest?
Our contemporary artists include Mariah Carey, Usher, Alicia Keys, and Beyonce. Old School/Classic R&B artists include: Marvin Gaye, Michael Jackson, Smokey Robinson, Carlos Santana, Rick James, Earth Wind & Fire, Diana Ross, Prince, and many more. In terms of 90s sounds, The Finest plays such favorites as Boyz II Men, Whitney Houston, Toni Braxton, Selena and Brian McKnight. The Finest music flow is the key. You won`t hear another radio station with such a perfect blend of classic R&B and contemporary sounds. Stations may play the same artists, but it`s what we DO NOT play that makes the difference.

Again: R&B stations are a dime a dozen. What makes The Finest unique?
The music flow. Stations may play some of the same artists, but it`s what we DO NOT play, that makes the difference. The Finest is a brand of its own not a `flanker`.

Along with music, does The Finest offer voiceover talent, and pre-produced elements?
Yes. Or, we can strictly schedule music if you`d like. We produce imaging elements weekly or monthly for our affiliate`s use.

Will The Finest offer specialty shows that can be sponsored, locally?
Yes. We`ve found that a nighttime slow jam/dedication show is a great way to generate excitement (ratings!) with the younger end of the adult demos (25-39). We believe all of our affiliates should offer the program 10p-2a. We provide the sexy love songs for you to program locally or you can use one of our voice talents.

How can I get more info on The Finest?
Contact: Mike Marino: Mike@TheFinestRadio.com. Or, Affiliate Relations at Envision Radio Networks. 216-831-3761.



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